Marriage made in heaven? Or not. WhiteWave foods—makers of Silk-branded products—purchased So Delicious Dairy Free this week for $125 million. Story here.
WhiteWave owns Horizon (dairy) and Land O’ Lakes, so that sucks. I’ve always avoided Silk for this reason. They own Earthbound Organics as well.
are you fucking kidding me
Will someone explain to me why this is a bad thing? I’m really wondering
It’s bad because now vegans will have to contribute to animal exploitation when purchasing a vegan product sold by a dairy producer.
Buy the vegan product and show there’s a demand for that. No need to boycott the entire company. They follow the money. So if more people are buying the vegan friendly product, they will make more of that.
If we boycotted every company for something that they do wrong, I would most likely have absolutely no one to buy from. Show your demand for the products you want and the market will respond.
Or just make your own goddamn almondmilk and skip the soy all together. It’s easy enough.
Not for nothin’ but I find it interesting that the Commissioner went out of his way to say that changes to the NFL’s policies on its players not acting like assholes were going to be in place by the “Super Bowl” — because 1) branding! Mention the Super Bowl whenever possible! In front of an NFL step and repeat banner during a nationally televised press conference, of course!!! PROTECT THE BRAND!!! and 2) why shouldn’t they take five months to address what they can in five fucking days?